Why They Disappeared Off The Face Of The Earth
For years, Lancia was one of the most revered and exciting car companies in the world. What started out as quite a humble outfit quickly became a king of rallying. Lancia to this day remains the manufacturer with the most World Rally Championship constructors titles, with 10 overall titles. An astonishing six of those came with the Delta Integrale from 1987 to 1992. And the Delta Integrale is not the only great car that the iconic Italian brand has produced. Icons such as the Stratos, 037 and the Fulvia are also truly epic Lancia’s. Even models such as the Montecarlo command our attention. But suddenly, one year, Lancia just sort of, disappeared. The once iconic and hugely prolific brand withdrew from the World Rally Championship as a factory outfit in 1992, and withdrew from the series for good at the end of 1993. And today, Lancia makes just one model, a pathetic car available only in Italy. What happened? Why did Lancia go from this mad, all conquering rallying car manufacturer, to a brand that most people forget even exists at all? Well, it's certainly an interesting tale.
